BOB SCOTT'S 2023 VAR STARS

The Mid-Market and AI: How Much Impact?

Everyone is talking about artificial intelligence. So we asked firms submitting VAR Stars forms to discuss the impact on their businesses and their clients’ operations.

A noticeable number of firms said there has been little impact while others primarily mentioned marketing and areas involving communication. There was also significant discussion of AI already in technologies on the market—before the discussion of generative AI went into overdrive.

It is impossible to avoid discussions of artificial intelligence, particularly regarding generative AI, in all areas of technology and that includes mid-market ERP.

There are areas in which generative AI has had an immediate impact.